September 8th, 2015

Smart Marketing for Small Businesses

Attention Small Business Owners and Aspiring Entrepreneurs:

  • Are you overwhelmed by all the small business marketing options out there?
  • Do you feel your small marketing budget is holding you back from successfully reaching your target market?
  • Do you worry that your current marketing strategy is not letting you stand out from the competition?

“Smart Marketing for Small Business” is a free event at Cecil College, Elkton Station on Friday, September 11, 2015 from 8:30am to 11:30am that will address these vexing small business marketing issues facing your small business.

Matt Christ from Brand3, a virtual advertising and marketing firm, will discuss with attendees how to maximize their marketing strategy.  Matt has managed and produced effective brand and marketing strategies for a wide range of corporate and non-profit organizations in the mid-Atlantic region. His success is driven by the simple belief that the quality standards that make national brands successful should be applied to every size business.

Josue Sierra is a digital marketing leader at W.L. Gore & Associates in their consumer fabrics division. He has over 15 years of experience leading businesses large and small in implementing effective digital marketing, including email marketing.  He will explain how to create effective email marketing campaigns that really work.

This event is sponsored by the Cecil Business Resource Partners.  A free breakfast will be provided and Director of Cecil County Office of Economic Development Lisa Webb will provide opening remarks.  To sign up for this free event, visit:


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March 23rd, 2015

Follow Your Dream with the SBIC

Clipper ship“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” – Mark Twain

Do you ever dream of becoming your own boss?  Do you ever wonder if owning your own business is a possibility?  Do you have the entrepreneurial spirit to go it alone and start something new?  Does Mark Twain’s quote inspire you to begin the journey toward self-employment?  If so, let the library help you start your journey!

Did you know that Cecil County Public Library has a Small Business Information Center (SBIC)?  The SBIC provides free information and assistance with the process of starting or running a small business.  This is a no-cost, focused service for potential and existing small business owners.  In addition to access to up-to-date business information, the SBIC also works with a team of local business organizations to get you the help you need. Make an appointment with the SBIC by calling 410-996-5600 ext. 128 or by emailing .

The library also offers free online courses that will help you gain the knowledge you need to be successful in your business endeavors.  These 6-week courses can be accessed here, and all you need to sign up is your library card number.  Examples of available courses include “Creating a Successful Business Plan,” “Accounting Fundamentals,” “Effective Selling,” and “Introduction to QuickBooks.”

Along with our online courses, we also offer programming at the library.  On April 1 at 6:30pm at the Elkton Library, Jason Lim from Edward Jones will be presenting, “The Entrepreneurial Equation: Out of the Box Ideas to Prepare for Success.”  To sign up for this program, click here.  You can also sign up to receive email notifications about upcoming small business programming at the library by clicking here.

Don’t look back twenty years from now and, as Mark Twain put it, “…be more disappointed by the things that you didn’t do than by the ones you did do.” Make an appointment with our SBIC librarian, attend the April 1 program, and sign up for our online courses today!